愚人農場 夢幻雞的部落格

愚人慢談: 愚人農場有限公司(農企業)的 基本架構

農企業--1. 股東----

                                        一. 自家六人

                                        二. 外部股東

               2. 資本 ---- 初期: 資本額 : 100萬元新台幣

                                    未來: ----

                                      一. 自己資本

                                      二. 農委會專案貸款

                                      三. 招募股東   

               3. 商品 ----

                                 (一) 自己生產----

                                                (1) 有機蔬菜 有機水果----

                                                            一. 土地取得

                                                            二. 有機農耕技術

                                                            三. 有機農產品驗證證書取得

                                                            四. 行銷通路與網路 

                                                 (2) 土雞肉 土雞蛋----       

                                                             一. 自己生產 ----

                                                                         1. 土地取得

                                                                         2. 雞隻品種----

                                                                                      a. 雞隻選種

                                                                                      b. 雞隻育種

                                                                                      c. 雞隻保種

                                                                                      d. 雞隻繁殖      

                                                                          3. 雞舍建設 

                                                                          4. 食物製作

                                                                          5. 人力投入                               

                                                            二. 屠宰作業 ----

                                                                          1. 自設小型屠宰場

                                                                          2. 委外屠宰

                                                             三. 熟食供應 ----

                                                                           1. 丙級廚師證照

                                                                           2.中央廚房---- 

                                                                                      (1) 自設

                                                                                      (2) 委外

                                                            四. 配送( 冷凍 冷藏 ) ----

                                                                             1. 自設

                                                                             2. 委外

                                                             五. 專賣店 ----   

                                                                            1. 直營

                                                                            2. 加盟

                                                                            3. 禮品市場

                                                                            4. 養身保健市場

                                                                            5. 滴雞精市場

                                                                            6. 有機店

                                                                            7. 通路商

                                                                            8. 大企業

                                                                            9. 公家機關

                                     (二) 代銷商品----

                                                     1. 有機白米 有機糙米

                                                     2. 有機茶葉

               4. 商標 -----

                                        一.ADJSSPR 存忠企業有限公司

                                        二. LOGO 深坑黃家愚人農場

                                        三. LOGO 愚人農場有限公司

                                        四. 夢幻雞

               5. 營業秘密 ---- 養雞原創技術

               6. 法律顧問 ---- 張洪昌律師

               7. 行銷企劃 ----

                               一. 產品開發----

                                            1. 生鮮雞肉----

                                                          (一) 全雞

                                                          (二) 切對半

                                                          (三) 切四塊

                                                          (四) 切八塊

                                                           (五) 切標準小塊 

                                              2. 熟食雞肉----

                                                                (1) 冰醉雞 ( 熟雞切盤 )

                                                                 (2) 麻油雞 (生鮮熱熟食 )

                                                                 (3)  滴雞精 (生鮮滴雞精 ) 

                             二. 產品包裝----

                                             1.  材料取得 

                                             2. 外觀設計

                             三. 產品廣告----

                                             1. 網路廣告

                                             2. 電視廣告

                                             3. 報紙廣告

                                             4. 雜誌廣告

                                             5. 戶外招牌廣告

                                             6. 高速公路T霸廣告

                                             7. 公車廣告

                                             8. 口碑行銷  

          8. 併購 ----